STARTING ON A GOOD NOTE
The easiest (and most predictable) way to describe Protobrand is that we are a leading, multidisciplinary branding and design consultancy based in Boston and Los Angeles. But it might be better to say what we're not. We're not an ad agency, nor a PR firm, nor an interactive agency (whatever that is). That means we don't live or die on the next ad, or press release, or media buy. We are the firm that orchestrates the brand direction before you spend a dime on anything else. We work in concert with these other types of firms, quite nicely in fact, but care only about getting your brand right from the start. Sound good?
