WHAT GETS US UP IN THE MORNING
Honestly, it's espresso. But once we are sufficiently caffeinated, the Protobrand team is a textbook case of O.B.D., that is, Obsessive Branding Disorder. It is impossible for us to see something in the news or daily life for which we don't see a branding implication. From politics to product launches, our reflex is to reverse engineer the brand strategy, critique it, and put it back together the right way. That's why such a diverse collection of clients, from plumbing manufacturers to global software companies, relies on our disorder. See what happens when coffee and a passion for branding are combined for the benefit of clients. We call it "Branduccino." Delicious.
